If you come to my site you may have noticed…my blog leaves something to be desired…something like posts!! I’ve been a slacker, but the first step to fixing something is realizing there is a problem, right?
I have tried several blogs, each ending in failure. I would begin with a flurry of posts for about 2-4 weeks….Soon after, the thrill would wear off and the blog would turn into a chore. “Time to make another blog post….ugh.”
“What should I write about? ? I know! I’ll post a cool video.”
That became a quick fix. Instead of creating my own content, I started sharing what others had created. While there is nothing wrong with sharing other posts, videos, and artists work, I had lost sight of the objective.
Why do I need a blog? Who cares anyway?
Good question! Everyone says I should. Many online resources will tell you it will help your career as an artist to have a solid web presence and blog. Sounds good doesn’t it? Of course I want to maximize my chances of creating a self-sustaining art business. Its good advice, but there is still something missing. The only problem with that reasoning is you are using the blog as a means to an end. That’s when it becomes a chore. The “ends” you are hoping for will usually provide you enough motivation to get started as I’ve experienced in the past. The problem is it won’t keep you going. I needed a purpose. A reason to write the blog on a consistent basis beyond a vague “Everybody is doing it. Besides, it’ll help your artistic career.”
The real reason I NEED a blog and WANT to write one.
If you are an art fan or an artist yourself you are probably on my site to learn more about me, my art, my process. But that’s only part of it. I’m happy you are here by the way! : ) Something I’m just learning is that being an artist is a lot more about relationships than we realize. Most people think of an artist holed away in his studio somewhere working feverishly to put out great works that then get sold in gallery. While that was the tried and true model for many years, the game has changed. Now, more than ever, artists are free to create their own future with a myriad of online tools and social media. With this change comes the need to build relationships. Formerly the galleries took on the brunt of this effort. Describing to collectors the process, inspirations and the story behind a certain piece all help the artist develop a better relationship with their fans.
A blog should be a two way street of open communication. A way for you to get to know me as an artist and a way for me to connect with you on topics you enjoy. Tips on how I create my art, my experiences as I continue to develop a sustainable art career, etc.
I plan providing more content at least a few times a month so we can get to know each other better. This time I’m toning down my initial posting intensity in effort to keep it going for the long haul.